“A Favorable Voter Responses Model”

Aygören O, Yilmaz C, “A Favorable Voter Responses Model”, Academy of Marketing Science Annual Conference, 2013, Monterey, CA, USA, Ideas in Marketing: Finding the New and Polishing the Old, Developments in Marketing Science, 1, 91-94, 2015.​ ​


Aygören O, Yilmaz C.